Maserati dropped the Grecale Folgore price by $22,295. The 2027 model opens at $98,995. In 2026 the same car cost $121,290 — and Maserati also bumped the range and refreshed the exterior while cutting the number.
The Price Cut Nobody at Maserati Wanted to Make
From $121,290 to $98,995 in one model year. Maserati sold around 7,900 cars total across its entire range in 2025 — every country, every model combined. Ferrari, which deliberately restricts how many cars it makes, regularly puts up those numbers in a quarter. Maserati’s problem is not managed scarcity. The cars just were not moving.
The Maserati Grecale Folgore at $121,290 was part of that problem. Buyers shopping six-figure electric SUVs were cross-shopping the Porsche Macan Electric, the BMW iX, the Audi Q8 e-tron — and walking away from Maserati partly because the price gap over those alternatives was hard to defend when EV experience and dealer coverage both favoured the Germans.
So Maserati cut the price. Not just on the Folgore — the GranTurismo Folgore also received a significant reduction for 2027, in that case even larger than the Grecale’s. This is not one vehicle being corrected in isolation. Maserati repriced its electric lineup because the strategy behind the old numbers had stopped working.
2027 Maserati Grecale Folgore — What Actually Changed
This is not a new car. Maserati updated an existing one — lower price, more range, new grille.
The 2026 Maserati Grecale Folgore had 245 miles of estimated range. On a car that cost $121,290, that number drew consistent criticism — the Macan Electric and the iX both pushed further on a single charge for less money. The 2027 model gets 274 miles. Not class-leading, but 29 more miles and a lower price removes the most repeated complaint at the same time.
The exterior gets a redesigned grille. Maserati also expanded the personalisation choices available on the 2027 Maserati Grecale Folgore — more exterior colours, additional interior trim combinations, broader options across materials and finishes. Maserati buyers tend to want something that feels specifically theirs — more colour and trim options feed that without costing the factory much.
Standard equipment carries over from the 2026 model. The Maserati Grecale Folgore’s interior remains one of the stronger arguments for the car — well-built, distinctively Italian, different in feel and texture from the German alternatives at similar prices. That has not changed.
The Tariff Problem Making Every Price Cut Harder
Every Maserati is manufactured in Italy. That single fact complicates everything about the brand’s pricing in the American market.
Import tariffs apply to every vehicle that arrives from Italy. Those tariffs add cost that either gets passed to the buyer through a higher sticker price or gets absorbed by the manufacturer through a reduced margin. When Maserati drops the Maserati Grecale Folgore price by $22,295, it is doing so against a backdrop where the cost of building and shipping each car has not decreased. The cut comes directly out of what the company earns per vehicle.
That context matters because $98,995 is not a number Maserati arrived at easily. It is a number the sales data forced. The brand is trading margin for volume — or at least hoping the lower price generates the volume that justifies the reduced margin per car.
Whether that trade works out depends on whether buyers who passed on the Folgore at $121,290 show up at $98,995. The next twelve months of sales figures will answer that question more clearly than any press release.
Maserati Grecale Folgore vs Porsche, BMW and Audi at $98,995
Twelve months ago the Maserati Grecale Folgore was priced above where most buyers were shopping. At $98,995 that changes.
Porta Macan Electric runs about $94,000 in comparable spec — close enough now that choosing between them requires an actual decision. Porsche has a longer EV track record, wider dealer coverage, and better-developed charging partnerships. Those gaps are real and a price cut does not close them.
BMW iX costs more. Audi Q8 e-tron lands in similar territory. Mercedes EQS SUV goes further on range but crosses $100,000 to do it.
None of them were built in Modena. The Maserati Grecale Folgore’s argument has always been provenance and character rather than spec-sheet wins — at $98,995 that argument at least gets heard.
Where the Folgore Sits Inside the Grecale Family
The Grecale is the cheapest way into Maserati — below the GranTurismo and Levante in price. Within the Grecale itself, standard petrol models sit at the lower end and the Trofeo high-performance variant sits at the top.
The Maserati Grecale Folgore lands between them — second most expensive in the range, priced above the petrol models. Maserati positions it as the premium technology choice, not the affordable electric alternative. You pay more for the Folgore than a standard Grecale petrol. Less than the Trofeo.
The Electric Folgore and What It Means for Maserati’s Sound
The standard Grecale runs a twin-turbo V6 that is recognisably, specifically Maserati — the kind of engine note that sold the brand before anyone saw a spec sheet. The Folgore is fully electric. No exhaust, no acceleration soundtrack, nothing. Buyers who chose Maserati for how it sounds will feel that absence immediately.
Maserati added artificial sound to the Folgore cabin — a synthesised note to replace what the V6 used to provide. Some buyers will be fine with that. Others will find it unconvincing.
The Folgore cabin is well made — stitching, materials, dashboard layout, all of it feels properly Italian rather than assembled to a price point. The exterior looks different from anything the German brands are building right now. At $98,995, those qualities cost $22,000 less than they did a year ago.
Two Electric Maseratis Repriced in the Same Year
The Maserati Grecale Folgore price cut is not happening in isolation. It is part of a wider repositioning of the brand’s electric vehicle lineup ahead of what Maserati hopes will be a stronger sales year.
The GranTurismo Folgore got an even bigger cut for 2027. Two electric models repriced in the same year is not a coincidence or a minor adjustment — Maserati looked at its electric lineup and decided the whole thing needed different numbers.
Every Maserati leaves Italy and picks up import tariff costs before it reaches a US showroom. German brands building in Germany or in American plants do not carry that same weight. Maserati repriced the Grecale Folgore and the GranTurismo Folgore knowing those tariffs were still sitting on every car.
The larger EV programmes at Porsche, BMW, Audi and Mercedes are not going to shrink because Maserati cut its sticker price. The dealer network gaps, the charging infrastructure, the years of EV experience — none of that changed on July 1 2026 when Maserati filed the new pricing. What changed is the number at the top of the Folgore’s page, and for a car that was being passed over at $121,290, that number is the thing that needed to move.
7,900 total cars in 2025. The 2027 sales report will say whether $98,995 was the answer.
FAQs
How much does the 2027 Maserati Grecale Folgore cost?
$98,995 base. Last year it was $121,290.
How much did Maserati cut the price?
$22,295 in one model year. That is a big move for any manufacturer.
What range does the 2027 Maserati Grecale Folgore get?
274 miles estimated. The 2026 model got 245.
Why did Maserati cut the price?
Maserati sold around 7,900 cars total in 2025. At $121,290 the Folgore was getting passed over for the Macan Electric and Q8 e-tron.
Did other Maserati models get cheaper too?
Yes. GranTurismo Folgore was cut by even more.
What else changed on the 2027 model?
274 miles of range instead of 245, a new grille, and more colour and interior choices.
Is the Maserati Grecale Folgore fully electric?
Yes — battery electric, no combustion engine. Petrol Grecale variants are sold separately.
Where is the Maserati Grecale Folgore built?
Modena, Italy. All Maseratis are manufactured in Italy, which means US buyers pay import tariffs on top of the base price.
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